Get only the desired content on the network with Behavior Exchange project!
Marketing specialists have always known about the importance of understanding the interests of their customers, their characteristics and preferences to make them a personal offer and increase their sales. Behavior Exchange platform provides an opportunity to adjust the content of the website of a registered company to the interests of any visitor, from the moment they enter the website. A buyer gets the content that is most suitable and truly reflects his/her wishes and interests. Visitors to such websites will appreciate this feature due to the absence of unnecessary content and, as a result, wasting time viewing it. With the consent of a user, Behavior Exchange’s artificial intelligence will monitor what a user reads, how he/she behaves when visits the site, in order to determine the type of interests and profile. A user will benefit from getting the content of interest, and will be rewarded with BEX tokens for this, which can be used when purchasing goods and services from network companies.
Key features of Behavior Exchange
Behavior Exchange platform was created to identify online visitors and customize user interests for specific sites in online mode. The platform that is based on AI and blockchain technologies, allows identifying and viewing all visitors for any time interval. Automating the configuration of site content allows each site visitor to receive personalized offers of services or content.
Advantages of Behavior Exchange
Knowing and understanding customer interests is very important for B2C companies. Using Behaviour Exchange platform, site owners can find out who visits their site online. For effective interaction with their customers, marketers will receive information about the interests of consumers, which will lead to an increase in sales. In the case of the purchase of goods and services of the company using tokens from Behavior Exchange, the bonus program is automatically connected to a consumer. Calculations on the project are carried out using smart contracts, which contributes to quick and profitable transactions.
The platform creators offer their clients unique testing conditions for the project - by the end of 2018, it will be possible to connect to the project and evaluate the quality of Behaviour Exchange. Joining the project does not require special computer settings and takes just several minutes.
To connect to the site, it is necessary to go through identification process and provide the consent for processing data and the history of visiting Internet sites. A user can configure both completely and partially anonymous work due to the volumetric project’s filter. In this case, marketing specialists will only see a closed user profile. Protection against hacking is assured by blockchain technology that underlies Behaviour Exchange.
Project creators offer the unique technology. The artificial intelligence of Behavior Exchange can easily replace the whole staff of people who analyze the psychology and needs of their online shoppers.
Behaviour Exchange cryptocurrency
VEH tokens are used to perform internal calculations within the project. A total of 270 million tokens were allocated for sale, which is 54% of the total cryptocurrency issue. The fixed price for one token is $0.1. The project is at the stage of the preliminary sales until October 25, where the cryptocurrency is offered on special conditions. The project’s hardcap is $21 million. The main crowdsale is to be held from November 19 of the current year to May 19 of the next year.
Summary
Thus, Behavior Exchange platform is a unique project which demonstrates the site visitor the content within his/her interests. Such provision of information will allow users to avoid wasting time searching for the necessary information and will make work on the Internet comfortable. The implemented bonus program will also encourage project participants to make purchases on the Internet using Behaviour Exchange cryptocurrency. Companies, in turn, will receive a reliable analysis of the interests of their customers.
The project was launched in 2014, and by the end of last year the number of registered users amounted to more than 1 million. As investment is raised, it is planned to bring Behavior Exchange to the world level. The project creators plan to launch the full functionality of the platform by the end of 2019.
Links:
Website: https://behaviour.exchange
WhitePaper: https://clck.ru/EbEWt
Telegram: https://t.me/behaviourexchange
Facebook: https://www.facebook.com/behaviourexchange
Twitter: https://twitter.com/BEX_platform
Medium: https://medium.com/behaviourexchange
ANN: https://bitcointalk.org/index.php?topic=2413175
Author: https://bitcointalk.org/index.php?action=profile;u=980049
Disclaimer
This review by Bonanza Kreep is all opinion and analysis, not investment advice.