A Comprehensive Guide To Sales Funnel That Will Triple Your Profits

What is a sales funnel

Sales funnel builder is a multipurpose tool that helps users create professional looking pages without any coding knowledge necessary for guiding the target audiences from the stage of product awareness to product sales in pre-defined steps. It also provides users with email marketing functionalities that help them capture leads and close deals. There is no matter the size of your business, you actually already have a sales funnel. A sales funnel is the core concept of marketing, both online and offline.

The whole process is start from the marketing and campaigns. Then moves onto personalized communication, opportunity creation, attraction, retention, and conversion to potential sales. The final step is for assisting the customers to go through the online buying procedures until they place the order for products.

The main components of your sales funnel are:

Traffic sources: That drive targeted visitors to your site

Top of the funnel: That addresses prospects in the awareness stage

Middle of the funnel: Intended for prospects in the consideration stage

Bottom of the funnel: Close the deal you can also say conversion stage

Customer retention: Aimed at post-purchase phases

Re-engagement paths: Recover lost prospects and bring customer back into the sales funnel

How to build your sales funnel

Sales funnel is the backbone of your marketing. It’s designed to organize and automate your marketing and sales efforts. That's why very important to understand each stage of the funnel and how it works. Let’s take an in-depth look, and I’ll give you a framework to build your winning sales funnel.

Top of the funnel (Awareness stage)

Every sales funnel starts with traffic sources. These are various options that drive visitors to your site and into your marketing funnel, such as:

• SEO (Search Engine Optimization): These are users that find your website organically through a Google search. It’s a free traffic source; however, it requires search engine optimization to rank high in search results.
• Social media: Facebook, Instagram, Twitter, LinkedIn, and others can drive social media traffic to your site.
• Paid ads: These are ads which can appear on Google, Facebook, and other websites.
• YouTube videos: Videos are very popular and highly-engaging content. With YouTube SEO you can attract eager prospects into your sales funnel.
• Referral traffic: People that comes to your website from a link on another site. To gain more traffic from this source, use our 32 link building strategies and get more backlinks to your site.

Middle of the funnel

At this stage, the potential customers understand their problem better and learn about the possible solution.

Types of content that work best in the consideration stage are:

• Reports
• Case studies
• Customer (success) stories
• Testimonials
• Webinars
• Product demos

Bottom of the funnel

In this section of your sales funnel, your leads should be ready to make the purchase decision and take action. But to getting leads you need to use some persuasion tactics to sway the chances your way.

• Reciprocity: Deliver lots of value to your leads and prospects through your blog posts, lead magnet and email contents.
• Commitment and consistency: This step is based on human behaviour when people commit to doing something they’re far more likely to go through until they finish.
• Principle of liking: The more people like you, the higher the chances are for them to buy your stuff. Present your brand as something relatable, show there are real humans behind your brand
• Domain Authority: When you show knowledge with blog posts you establish high authority. If you post rank in Google search, you demonstrate your brand as an industry leader.
• Social proof: Showing case studies, success stories and testimonials proves to your potential customers that you provide the best solution.
• Scarcity: It’s based on human fear of missing out. When people see something that’s limited quantity or that exists for a short amount of time.

Best Sales Funnel Software For 2019

ClickFunnels is a drag-and-drop landing page builder to create professional pages without any coding knowledge. It also provides users with email marketing functionalities to capture leads and close deals.

What are the different Clickfunnels Pricing Plans?

If you take a look at the ClickFunnels signup chart, you’ll see that they advertise two subscription option. Check the latest price https://jurko.net/clickfunnels-pricing/ & https://www.sarkis-webdesign.com/clickfunnels-pricing/.

With the standard ClickFunnels plan, you are limited to 20 funnels, 100 pages, 20,000 visitors and 3 custom domains. In Etison Suite plan, you can create as many sales funnels as you want and send unlimited traffic to them.

ClickFunnels Features

Check out the list below of some of ClickFunnels’ features:

ClickFunnels: Build sales funnels easily with existing templates depending on the funnel they want to build.

Etison Editor: It's ClickFunnels Page Editor to create design pages quickly.

Actionetics: Send messages and sequences that speak directly to customers, create simple follow-up funnels, and reach their audience at any time.

Backpack: Add an affiliate program to any of their sales funnels using pre-designed template pages.