Consumption and Humans

Consumption and Humans
If still 50 years ago, almost the whole part of the world's population was very poor and dreamed of their home. Today the picture has radically changed. Anyone who has a job and with an average income can buy a house on credit. And not just the house. Human needs are met completely. It would seem that this is happiness. But not everyone in this situation is happy. If the development of consumption does not occur, production does not increase. Capitalism does not develop. And what should he do, do not want to die. And a method was found. Began to create the right consumer. Promote a product that does not need a person at all. At the level of logic and rationalization, this can not be done. Therefore, the methods of marketing and advertising based on the consumer's emotions or at the lowest level of the intellect-instinct were used. And everything began to sell again. For example, very good selling goods that are designed to protect us from something. A clever pasta with protection from bacteria in the mouth or a soap with protection from bacteria on the hands and the like. Think what you buy!