Is 2024 the Year of Opportunity for Steem?

I recently came across an interesting article about new trends in social networks. Later, I inquired about this topic in more detail, and it seems that many SMM agencies publish approximately the same forecasts. Most of these are related to video content and therefore not very relevant to Steem. But there are trends among these that can be interesting.

Text posts are making a comeback

According to the findings, the popularity of Twitter's new competitors made one thing clear: people want to read more texts, and not only on traditional text platforms.

So, I congratulate you - people want to read again. Could this be a chance for Steem to gain more popularity?

^{Source: similarweb.com}

After the radical changes introduced by the new owner of Twitter, Elon Musk, many new platforms grabbed a part of this market and lured users. Among them you can name Mastodon, Bluesky Social and even Threads. You can insert videos into the posts of each of these platforms, but still the main emphasis is on text. People create posts and share some information in them. Someone talks about home, someone about politics, someone about hobbies.

Why hasn't at least a small portion of users switched to Steem? I think there are several reasons for this. Many will start saying something about the outdated interface, but I don't see it as a serious problem. Convenience and clarity are important for new users. Is the platform without a visual editor conveniente for beginners? The same applies to clarity. Cryptocurrencies, a large number of keys, etc. can be intimidating to newcomers. That is why we need to be as open as possible to newcomers and explain to them everything that may be unclear.

Still, getting people interested in text messaging again might be a good chance to get more attention for Steem.

Social networks will become new search engines

Another trend that professionals are seeing in social media is that if you want real advice from real people, Google search results aren't always the same as social media.

^{Source: getapp.com.au}

This is where Steem can become an indispensable advisor. Here, the content is created by real people who live in different corners of the Earth. Each of us has a unique experience that we can share. However, we should expand the subject of our posts. A simple report about your day is great, but sometimes it's worth sharing more thematic posts that will rank better in search engines. Each of us can share some tips based on our own experiences and I think this is a great topic for a post that your readers might find useful.

As evidence, recent surveys show that social media is the second most popular way for consumers to make purchasing decisions.

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It is also worth noting that Steem throughout 2024 will develop in conditions of a bullish trend and the STEEM token will grow in price. It will also bring new users to the platform. What kind of information about Steem will be spread will depend on what impression they will have.

Let's talk to newbies and help them 🙂.

Sources:

• mediamaker.me
• getapp.com.au
• similarweb.com
• happymonday.ua