Potent Tools For Growing A Business [Final Part]

in Project HOPElast month

A few days back, we took the first part of the tools and tips to grow and sustain a business. We considered the fact that there are things that one needs to do in order to secure the future of their business. You will be surprised how lots of organizations and companies close down a few years after startup, not because they did not start well, but because there was no sustenance. Here, we shall take the last part of what to do in order to keep a business running and of course, to keep growing. Remember, as a business person, the responsibility of your organisation rests on your shoulders, so you have to take the required actions to see that the organisation works.

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Image from Pexels

The first point here is to stay flexible in your approach and be willing to adapt to changes or to market demands. You will agree with me that things change, trends emerge, the world evolves, and as such, you also need to adapt to changes. When you see that a particular format is not driving the required market that you need, then what you need to do is to change your strategy to what will suit you best at the moment. You have to understand that what worked for you yesterday, and even what is working for you at the moment may not work exactly the same way tomorrow. If you keep holding on to the old methods when you are required to change may make you to lose customers.

While growing up, there was this particular cyber cafe that we normally patronized for our computer works - like typing, printing, etc. They used to be the best within the neighbourhood at that time. Of course, those kinds of business were not too common, so they were making waves then. They used the earliest form of computer for their activities, which served at that time. However, after a few years, advancements arrived in the computer world but sadly, that particular cyber cafe did not follow suit - they remained with their initial methods. It was not long and another cyber cafe with ultramodern equipment launched, and they claimed the entire customers. The former one did not upgrade nor adapt to changes and that was how they were edged out of market. To succeed in business, you have to learn to adapt to changes.

The next point is to learn how to effectively manage your finances. As a good business person, financial accounting has to be taken seriously. You should be able to know when you are making profits, how much profit you are making, or if you are making losses. If you cannot tell how money flows in and out of your business, then you are already taking a very big risk. You have to keep tabs of your cash inflow and outflow to be able to know if you are growing or not. This will enable you to know what to consolidate on and what to work on. When you get it right with finance, many other things will flow naturally. Finance also includes budgeting, investment provisions, etc.

After you have taken the issues of finance seriously, the next point is to keep learning and gathering extensive knowledge and information about your business. You can even go for business seminars, workshops, etc, to learn the nitty-gritty of running a business. The truth is that the more you are knowledgeable about something, the easier it will become to achieve success in it. Gaining knowledge about how to run your business will make it easier for you to run it. In fact, there are wrong steps that can ruin a business but can easily be avoided by acquiring knowledge.

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Image from Pexels

I remember when a friend lost some substantial amount of money to wrong investment. When he was narrating this ordeal, he simply told me that he took the step in ignorance. That means, if he had done some research and gathered some pieces of information, he would have totally prevented it. This goes to prove the benefits of knowledge to the sustenance of any business. Apart from avoiding wrong step, knowledge also exposes you to the newer methods to undertake the activities of your business so as to remain relevant in the market space. So always endeavour to keep learning.

Thanks for reading

Peace on y'all

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