Thailand's Booming Wellness Sector - Lean, Loving & Green
A new report by our friends at Horwarth Health and Wellness has put numbers on Thailand’s fast paced wellness market.
For hoteliers the report gives great insight into offerings that often require a hospitality component, such as aesthetic surgery, anti-aging treatments and detox.Hotel owners are now faced with but the challenges and opportunities of moving past the traditional spa business which has frankly been done to death, and pivoting to a new business model.
Properties need to start looking at niche segments or offering to drive higher rates, create unique selling propositions and drive a longer length of stay.
You see, traditional tourism models are just not sustainable neither do they fit with the mentality of many travelers. Going away is meant to be break and chance to refresh, connect and experience new cultures. How can this be done with an all inclusive loungefest? The ultimate holiday is a refreshing one the prepares you for another year of "grind" at home.
What people want is some thing for mind body and soul - Not only that, but nearly all wellness treatments have their roots in ancient healing practices and combining these with small to medium scale investment keeps communities and traditions alive. Also, Thailand has amazing incentives for green intelligent design and companies that embrace CSR.
For more information about wellness and hotel opportunities in Thailand - Contact
info@atlascommercialconsulting.com
Thanks from the Atlas team
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