The Age of AI Search Overviews: How Your SEO Strategy Must Evolve in a Changing Landscape
The look of Google and other search engines has changed a lot over the years, but perhaps the most radical change has come just within the last few months. If you’ve been on Google at all lately (and who hasn’t?), you’ve probably seen the change: nowadays, instead of immediate search results, you’re provided with an AI Overview generated by Google based on the best answers to your search query.
AI Overviews have drastically changed the way search engines work with the intent of making it easier for users to find accurate, helpful information. This is great for the user, but for businesses who once relied on SEO tactics and search rankings, this new change might seem like an upheaval of epic proportions.
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