Facebook implements new transparency standards for ads and Page. From now on, advertisers are required to provide more details about the campaigns they are running.

The goal is to increase accountability, Facebook to become an ad platform as well as a convenient social network for all residents. Any misuse is expected to be reduced.

Here's a more complete explanation, as quoted KompasTekno, Saturday (30/06/2018), from press information.

First, all users can see ads currently running on Facebook, Instagram, Messenger, and other partners, without being targeted for an ad market.

It's easy, just visit any Page, then select "Info and Ads". Users will see the visual appearance and ad text of the Page. If anything is suspicious, users can click "Report an ad".

Second, the user can find out more information about the Page, even if there is no advertisement. Users can see when the Page is created and what are the changes.

In addition, Facebook also launches labeling and archiving features for political ads in Brazil. The reason, in October next, will be held election there.

All political advertisers in Brazil must sign up for Facebook before running their ads. Brazilians will see a special label for political advertisements and all stored in a special archive.

Not yet clear whether similar features will be applied also in Indonesia in the upcoming 2019 presidential elections. Let's wait.