The Video Streaming Market Is Broken And Creators Need To Demand A Better Deal

The video streaming market has collapsed. Large companies provide data for free, but small businesses and individual creators cannot afford the services they need to make a living.

The solution is simple. We need to demand more favorable deals from these companies.

The first step is to understand why it's broken. Streaming services such as Netflix and Hulu make money on subscriptions where users pay a monthly fee to access unlimited content. This means these companies don't have to worry about losing subscribers every time they make a change, like adding new content or removing old shows from their library, and they'll always be different no matter what happens. user is aware that it exists. I will pay for these subscription changes.

However, this is not the case with all of our favorite creators. Many creators work independently and don't have a subscription model. For example, if you are an independent YouTuber who wants to use YouTube as part of your income, you have no choice but to accept all the terms that YouTube presents. In fact, YouTube even has its own revenue-sharing deals with content creators who use its platform