Unfortunately Dana White runs the UFC as a dictatorship.
He controls it,and imposes his will on it's fighters...
I think he could have worked something out with Rodriguez but also..

• I honestly believe Rodriguez should have taken the fight...a year off is a looooonnng time in UFC circles. He needed to get that hype train rolling....UFC does hype its fighters very well so possibly Dana wanted to bring him along slowly to build him up for bigger fights

Oh well..UFC's loss is Bellatour's gain.

Nice post @esportsworld