a very nice post sir @krnel.
Appearance is not everything, but everything sometimes starts from the appearance. For example, if you meet someone you've never met then the person asks / offers you help, what do you feel and do? Most of us sometimes attach defensive attitudes by judging them first by appearance. So it is not uncommon if those who look GOOD LOOKING get faster greeting even though not necessarily BEAUTY their GOOD LOOKING. So, not a few people who are deceived by the appearance.

Outward appearance is necessary but it would be better if balanced with a good inner appearance. Because something that looks can be seen from the invisible. :) For example:

A magnificent & luxurious house is not a guarantee of a happy family life
Good food & attractive packaging, not necessarily high nutritional value
The high office does not necessarily have the dedication and work ethic that is appropriate to the position
Luxurious soft mattress, does not guarantee we can sleep well
The number of books in our closet, not a guarantee we know all the contents of the book

It's very tiring if our lives are only spent on judging others without self-assessing and it is very tiring if we continually prove to everyone that we are good, right, great, wonderful, and so on. So, Do not Judge a Book By Its Cover. Priority assess the contents first, but do not forget to care for the packaging. :)