How are you? By Allah's grace, I'm doing very well.

The current technology world is going through a huge transformation. We are moving from ‘Web2’ (Facebook, Instagram, X) to ‘Web3’. And the most powerful and visible form of this transformation is SocialFi or Social Finance.

1. Users are no longer ‘products’, but ‘owners’

The core business model of traditional social media (Web2) is—“If you don’t pay for a product, you are the product.” Facebook or Google track your personal data and behavior and sell it to advertisers to earn billions of dollars. SocialFi has completely turned this concept on its head. Here, users own their data. You decide who to share your information with or not. And if your data is used, you also get the dividends.

2. Fair Monetization

Currently, a content creator has to rely on the kindness of YouTube or Facebook to earn money. They take a huge cut (around 45-50%) of the revenue. Small creators get nothing. There are no middlemen. On platforms like PussFi or Steemit, you earn tokens (like $PUSS) directly from your audience or curators. 100% of the revenue is distributed between the creator and the community through smart contracts.

3. Censorship Prevention and Freedom of Speech

Current social media is completely centralized. Twitter or Facebook can ban or delete your account at any time without giving any reason. The follower base you have built over the years can be gone in an instant. SocialFi platforms are censorship resistant due to blockchain technology. Your profile and content are stored on the blockchain, which no one can delete. Your digital identity is linked to your wallet, which you can move from one platform to another.

4. Algorithm transparency

No one knows how Facebook or TikTok's algorithms work. They show you content that keeps you on the app, even if it's harmful. The code and algorithms here are open source. The community can see why a post is going viral or why a post is down. Here, content is ranked based on "Proof-of-Brain" or merit, not through some secret algorithm.

5. Community Governance (DAO)

In Web2, a single person like Mark Zuckerberg or Elon Musk decides what the rules of the platform will be. The average user has no opportunity to give their opinion there. Socialfy runs on the DAO (Decentralized Autonomous Organization) model. Here, token holders decide what the future of the platform will be. There is a voting system for every upgrade or policy change. This is truly democratic social media.

6. Economic Sustainability and Value Creation

The time we spend on social media is essentially “labor.” We like, comment—they keep the platform running. Socialify recognizes this labor. When you like (upvote) a post, you also get a reward (curation reward). This turns users from being passive spectators into active participants in the economy.

Conclusion

People are now much more aware. They understand that their data and time are valuable. They no longer want to be puppets in the hands of corporate giants. They want ownership, freedom, and fair compensation for their creativity. Today's discussion concludes here. I hope you've found it interesting. Please share your thoughts on today's topic. Prayers for everyone. May everyone be well. Amen.

Me behind the camera & keyboard

I’ve always loved sharing my passions with you — from crypto and movie reviews to photography, storytelling, and blogging. Now, continuing that creative journey, I’ve stepped into a brand-new world — Gaming ! 🎮 | 🎥 On my YouTube channel Bokhtiar The Survivor — I’m consistently working to bring you the raw thrill of my gaming experiences — the emotions, the excitement, and those unforgettable moments that make every game feel alive.