Business Tips And Treat

Unpopular opinion: Consistency is the most overrated advice in business.

You don't have a sales problem—you have a trust problem.

I've seen vendors post every single day for months and still struggle to make sales. Why? Because people don't buy from the most consistent seller. They buy from the seller they trust. Consistency gets you seen. Trust gets you paid.

Don't get me wrong, a good vendor has to be consistent,we wouldn't want to be seeing you today, tomorrow you don't show up,so consistency is very crucial in business. But you see trust ,I think that should come as number one, because if I don't trust your business,no matter how good your product looks and how convincing you sound I might not buy a thing from you ,I need to trust your brand or product to buy from you because you can be showing up consistently,but because you haven't built trust.

So how do you do that by posting reviews,well you can ask me what of small business that are just starting,I would recommend you do trial session,for example you are a skincare brand, first you look for skincare lovers have them try your products,it could be a one week trial or one month trial depending on the product now tell the to give you and unbiased review ,now this will help you know what works for clients A,B and etc and it will also help you build trust.

Now if you are a beauty brand you can do the same. This will not only help you build trust but also help you grow your business, because if your products are good those people on trial will bring referral for you ,and they can also become loyal customers.

Now you might say what if it's a start up business and you don't have the capacity to do a trial session,well all I can say is that business will need you to take risk,also if you don't have the capacity to do trial session you can pay lifestyle and skincare influencer to influence for you.

Now one thing you should bear in mind is that you need to study your influencer, because a person might have small followers,but a good buying audience,also pay a vendor that you can afford.

I am not a business coach or consultant,I am just a sister to a gas retail vendor