SLC-S29/W5 “Thinking and Ideas! | Ideas That Failed (and Why)!”

Failure is not something we celebrate but it is Something that teaches us deeply. I believed failure is often more educational than succes because when we fail We start Thinking seriously about our mistakes and how to improved.

This week I want to share one of my own busines ideas that fail selling lemon grass Online.

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An Idea That Failed

I once made a plan to sell fresh lemon grass online. I thought it was very unique and smart idea because lemon gras is healthy and used for tea medicine and coking. Many people talk about organic and natural products so I believed people would love to buy fresh lemon grass from an online store.

I created a page for my online business and started promoting lemon grass. I posted pictures and share information about its benefits. I was confident that orders would start coming son.

But the reality was different.

Very few people show interest and almost nobody was buying it Online.

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What Was the Original Intention Behind It?

My original intention was

• To start a simple agricultural-based online busines
• To promote healthy and organic product
• To earn income from something natural and Useful
• To try a new idea in e commerce

I believe that since people care about health they would buy lemon gras easily.

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Why Do I Think It Failed?

After observing carefully I realize several reasons behind the failure.

Low Online Demand

In my area people are not used to buying fresh lemon grass online. They prefer to buy vegetable and herb from local markets where they can see and touch the product.

Product Nature (Fresh Item Problem)

Lemon grass is a fresh product. After some time its color started changing to black. When I post update pictures people did not like the appearance. Fresh product lose value quickly if they are not sold fast.

Lack of Awareness

Many people did not know how to use lemon grass properly. some even asked what it is use for. I did not educate customers properly about it benefits and usage.

No Proper Storage or Packaging Plan

I did not have a strong plan for

• Preserving freshness
• Attractive packaging
• Fast delivery

Because of this the product did not look apealing after some time.

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What Would I Do Differently?

If I get another chance I would improve my approach.

Dry and Package the Product

Instead of selling fresh lemon grass I would dry it and sell it as lemon gras tea. This would increase shelf life and reduce the problems of color change.

Educate Customer

I would create content explaining:

• Health benefit
• How to make lemon grass tea
• Why it is good for immunity

Awareness creates demand.

Improve Packaging

Attractive and clean packaging increases trust. Presentation matter a lot in online busines.

Study Market Demand First

Before starting again I would research:

• Is there real demand?
• Who are my target customers?
• What price is suitable?

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What This Failure Taught Me

This experience taught me that:

• Not every good idea works Without research.
• Fresh products need proper storage planning.
• Market demand is more important than personal excitement.
• Failure gives practical knowledge that theory cannot gives.

If this idea had succeeded easily I might not have understood the importance of research product quality and Customer education.

Today I do not see this failed lemon grass busines as a loss. I see it as a lesson step that prepared me for better planning in future businesses.

That is why I truly agree failure is Often More Educational than sucess.