The Founder

The founder of this token, Brendan Eich, is the creator of JavaScript and co-founder of Mozilla Firefox. This is overall exciting to hear a reputable and high worth technologist is behind this project.

BREAKING CRYPTO NEWS FOR BASIC ATTENTION TOKEN

As some of you crypto goers out there may or may not have heard the exciting news, Basic Attention Token, spiked today (April 18th) from $.19 to a high of $.36 cents due to an important announcement involving a partnership with a news powerhouse Dow Jones Media.

Dow Jones media is a publisher of many large financial institutions including the Wall Street Journal, Barron's, MarketWatch, and Financial News. This allows users to have the power of blocking ads while viewing content.

In addition to giving users an option to block ad displacement on the webpage using the Brave software, publishers also have the opportunity to get rewarded. Users and publishers are abused and not awarded to their maximum potential due to tech giants such as Google and Facebook maximizing on profits.

The Problem With Users and Publishers

After researching their website: https://basicattentiontoken.org/, they have mentioned the lack of rewards that persist with users, publishers, and advertisers. I believe they make valid points on how Google and Facebook take huge advantage in the industry of advertising.

Users:

Publishers:

Advertisers:

Make sure to review this project yourself by staying updated with their platforms. Thanks for reading and please give your feedback/thoughts!

Whitepaper: https://basicattentiontoken.org/BasicAttentionTokenWhitePaper-4.pdf
Facebook: https://www.facebook.com/BasicAttentionToken/
Twitter: https://twitter.com/attentiontoken?lang=en
Reddit: https://www.reddit.com/r/BATProject/