Ubex Artificial Intelligence in Advertising

The digital advertising market has been actively developing for the past 4 years; its size has exceeded the size of the television segment in 2017. This is a historic event for the advertising market. One of the most promising digital advertising segments is programmed advertising, which shows an average annual growth rate of more than 23% compared to a 4% growth rate from the non-program segment. According to Magna Global estimates, the size of the advertising software market will reach $ 42 billion by 2020.

However, despite this positive dynamics, the digital advertising market has many problems, including low targeting efficiency, non-transparent counterparty relationships and high fraud rates. As a result, all sides of the relationship suffer - advertisers pay more for each client involved, publishers receive lower rewards and advertising consumers are not satisfied with the quality.

We've all encountered annoying advertisements in the life of surfing the internet, from popular webpages to apps that we install on our phones, anything that is free today will almost come with advertisements and these ads can be quite annoying, imagine you enjoy surfing the internet and compulsory videos only appear out of nowhere and you only need to watch until it's finished so you can continue what you did before. Some of these advertisements may not be desirable and irrelevant to us and all in the name of trying to get our attention, we end up feeling annoyed. There may be a solution for all of our advertising problems; introducing Ubex - an advertising exchange that utilizes artificial intelligence and blockchain technology. Now with Ubex we no longer accept ads that are not relevant and not strange to us.

This is a historic event for the advertising market. One of the most promising digital advertising segments is programmed advertising, which shows an average annual growth rate of more than 23% compared to a 4% growth rate from the non-program segment. According to Magna Global estimates, the size of the advertising software market will reach $ 42 billion by 2020. Despite this positive dynamics, the digital advertising market has many problems, including low targeting efficiency, non-transparent counterparty relationships, and high levels of . fraud. As a result, all sides of the relationship suffer - advertisers pay more for each client involved, publishers receive lower rewards and advertising consumers are not satisfied with the quality. Ubex proposes to solve this problem by combining all the advantages of program technology, artificial neural networks and intelligent contracts in one system. Through this approach, Ubex provides a transition from traditional pay-per-click schemes to payments for targeted actions, which is the fairest and most attractive model for all market participants. We are here for you Ubex project - a decentralized global exchange of programmed ads based on neural networks and smart contracts. Ubex's mission is to create a global advertising ecosystem with a high level of trust and maximum efficiency. Advertisers can automatically buy ad slots using the Ubex system. Ubex allows part of the traditional pay-per-click scheme to the payment model for targeted actions, the fairest and most attractive model for advertisers. At the heart of the Ubex advertising purchase algorithm, there is a neural network that processes information about each visitor to the member network website. The neural network evaluates user interests, calculates the possible actions targeted for all advertiser offers, and selects the most suitable ad. Thanks to this, network member website visitors only see ads that are maximally limited to their interests, and that will convince them to meet their maximum possible action targets. Thus, Ubex maximizes ad targeting and economic efficiency for advertisers. Ubex aims to solve the problem of low trust in purchasing digital advertising. Smart contracts allow the creation of relationships between advertisers and publishers (owners of ad slots on the site) as transparent and fair as possible.

Ubex works under a tarpaulin, once users access the publisher's website, the neural network of artificial intelligence does the following; collect maximum information about sites and users, check their current interests and needs, compile a list of the ads that are most attractive to users and finally choose the one that is most relevant and financially profitable, determine the best format and the most appropriate placement for ads on the website based on a results-maximizing strategy, this will ultimately make users more interested in responding to advertisements and this in turn leads to an increase in the number of purchases. This is how Ubex hopes to make life easier not only internet users, but also for advertisers and publishers. Ubex operates in a distributed decentralized environment based on blockchain technology, this ensures transparency for all participants. The underlying Ubex Blockchain is based on the store of all the data needed for artificial intelligence to study, as well as information on the publisher's site, the contents of the advertisements, offers and history of the participants.

The Ubex platform will provide many opportunities not only for publishers and advertisers, but also for companies that require user data regression analysis. The nervous system core, which is responsible for making decisions at all stages of the advertising material life cycle, will have an API, access that can be given to partner companies. Blockchain decision-making behavior allows one to evaluate user data and make judgments about the interests perceived by users. This regression estimate can be used not only to display advertising material, but for other purposes as well. The API will provide an opportunity to retrieve the expected category list with estimates for each based on the query with user data. Training the core of the system to get relevant and accurate estimates is a tiring process. In this case, the platform will provide the ability to add statistical data to the user's site actions, which can be used as a training sample for the system core. Site owners who provide data will receive prizes comparable to the contribution of data provided for system core training.

Ubex proposes to solve this problem by combining all the advantages of program technology, artificial neural networks and intelligent contracts in one system. Through this approach, Ubex provides a transition from traditional pay-per-click schemes to payments for targeted actions, which is the fairest and most attractive model for all market participants.

We are here for you Ubex project - a global and decentralized programmed ad exchange based on neural networks and smart contracts. Ubex's mission is to create a global advertising ecosystem with a high level of trust and maximum efficiency.

Advertisers can automatically buy ad slots using the Ubex system. Payments are made after fulfillment of actions targeted by the user. Ad procurement occurs in real time using programmable technology based on neural networks with the application of smart contracts.

Ubex benefits compared to other ad exchanges:

1. The neural network maximizes purchasing efficiency.

At the heart of the Ubex advertising purchase algorithm, there is a neural network that processes information about each visitor to the member network website. The neural network evaluates user interests, calculates the possible actions targeted for all advertiser offers, and selects the most suitable ad. Thanks to this, visitors to network member websites only see ads that are maximally limited to their interests, and that will convince them to fulfill target actions with maximum probability. Thus, Ubex maximizes ad targeting and economic efficiency for advertisers.

1. Locklock-based smart contracts minimize participant risk.

Ubex aims to solve the problem of low trust in purchasing digital advertising. Smart contracts make it possible to make the relationship between advertisers and publishers (owners of ad slots on the site) as transparent and fair as possible, and minimize risk for all parties. By implementing such an approach, Ubex allows part of the traditional pay-per-click scheme to the payment model for targeted actions, the fairest and most attractive model for advertisers.

Our team consists of high-level professionals with extensive experience in marketing, neural networks, and blockchain. We perfectly know and understand all the advantages of this technology, which we can implement effectively to achieve maximum results. The infrastructure developed by us will allow us to take the process of buying advertising and economic efficiency to a new level.

UBEX BENEFITS
There is no need for advertisers to hire marketing experts or waste money on advertising channels that might prove incompetent. Neuro-networks automatically reads it only choosing the best distribution of ad content among appropriate websites.
There is no need for publishers to worry about looking for advertisers to fill ad slots, this tension is taken over by artificial intelligence, each slot is filled with the most applicable ad content at any given time.
Advertisers with good reputations will show their ads more often, if publishers have a good reputation, their ad slots will be filled with the most profitable advertisements, besides that they will be able to productively validate their website by accepting Ubex tokens first for the period coming.
Smart contracts and Ubex internal tokens will keep intermediaries and their costs out of the equation, eventually the advertiser reduces the costs associated with the sale of goods and services.
Ubex tokens are used to compensate participants for sharing data about users who visit their website.
Users can now be free from irrelevant and annoying advertisements.
THE UBEX TOKEN
The Ubex token is not a security or utility token. Ubex Token is determined to be a payment token that is currently used in the https://app.ubex.com application as a calculation unit between advertisers and publishers for advertising services performed.

The Ubex Token will act as a payment unit on the Ubex platform. The need for tokens is based on the need to fund funds from advertiser accounts to display the advertising material they have purchased. The Ubex platform will allow website owners to provide statistical data for core system training to receive UBEX tokens as prizes for their actions (this is analogous to mining). 5% of revenue from all Ubex transactions will be distributed to data providers. Using proprietary tokens allows writing smart contracts that allow such actions. Direct use of cryptocurrency does not provide such opportunities. This function is called Ubex Data Mining (UDM).

ATTRIBUTE / DETAILS TOKEN

There are only a number of tokens issued which are set at 4 billion Ubex, new tokens cannot be issued because this is not possible by a smart contract.
This token is fully in accordance with the SEC and FINMA.
The financial model of the burning token is used.
There are no presale or personal sales that offer the same conditions for all token participants.
Token Info
Token: UBEX
Platform: Ethereum
Accept: BTC, ETH, LTC, NEO, BCH, DASH
Type: ERC20
Distributed in ICO: 72%
Soft Cap: 4,000 ETH
Hard Cap: 24,000 ETH
Prices at ICO: 1 UBEX = 0.00001 ETH
Total Supply: UBEX 4,000,000,000
Bounty: Available
Minimum Investment: 0.01 ETH
Get to know your Customers (KYC): YES
Non-Sales Token: Will Be Burned
White List: NO
Distribution of Ubex tokens
Distributed to the Community: 72.00% (2,880,000,000 UBEX)
Team & Advisor (1 Year Locking): 15.00% (600,000,000 UBEX)
Reserves: 10.00% (400,000,000 UBEX)
Bounty (1 Month Lock-Up): 3.00% (120,000,000 UBEX)
ROAD MAP
Q4 2016 Creation of an advertising platform for promoting Payday Loans.

Q1 2017 Development of integration tools to link marketing campaigns with publishers, websites.

Q3 2017 Introduction of an API interface for use by publishers to register advertising space.

Q4 2017 Addition of new types of advertising tools and customization of widgets.

Q1 2018 Introduction of advertiser auctions.

Apr 2018 Development of the exchange smart contract prototype for the storage of basic information.

May 2018 The launch of the desktop and mobile Alpha versions of the Advertiser application.

Aug 2018 The launch of the desktop and mobile Alpha versions of the Publisher application.

Oct 2018 Development of the system’s neural core prototype.

Nov 2018 Introduction of smart contracts capable of storing neural network in the blockchain.

Dec 2018 Introduction of an API prototype for sharing training data in exchange for rewards.

Jan 2019 Launching of the Beta versions of Advertiser and Publisher applications.

Mar 2019 Releasing of the initial versions of applications and smart contracts.

To get more information about Ubex, here are some useful links:

Website: https://www.ubex.com

Whitepaper: https://www.ubex.com/wp/Ubex-Whitepaper-en.pdf?6494

Telegram: https://t.me/UbexAI

Facebook: https://www.facebook.com/UbexAl/

Bitcointalk: https://bitcointalk.org/index.php?topic=3393244

Reddit: https://www.reddit.com/user/UbexAl

LinkedIn: https://www.linkedin.com/company/ubex-ai

Github: https://github.com/ubex-ai

Twitter : https://twitter.com/ubex_ai

Author: washing.machine

Profile: https://bitcointalk.org/index.php?action=profile;u=1785696

Eth: 0x4f70BF080785372B8bb7136E95818DbAeeA00980