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May I ask why? The only way to bring this audience of nearly 7000 artists to Steemit is by doing both. Most have never heard of Steemit and would need some coaching to learn Steemit. That's how I learned about Steemit was via Facebook. When someone offered to coach me thru the Steemit platform.

but I know about Steemit.
Why should I create an account in FB and join a group there? What is a purpose for doing this for me? To learn something about Steemit? but I've already KNOWN about Steemit

If you just wanted to post about the contest on Steemit that's fine too. The goal was to have an easier follow of conversation in a large group chat and also to have our Art audience in the Facebook Group create accounts here to learn about Steemit. Most are not aware of Steemit. As an online community builder I'm also a teacher.