Meet the advisors: Rick Savage
Head of Social Media at Apple (Apple Music, iTunes and Beats 1)
Rick Savage has carved out an exceptional career in the music and marketing industries, not least in his latest role as Head of Social Media at Apple Music, iTunes and Beats 1. He joins KeyoCoin as a consumer technology and social media advisor, bringing with him an impressive track record of leading teams to create stand-out content, exciting collaborations, and long-lasting revenue generation for the world’s largest and most influential brands.
Rick has perfected the art of global social media marketing, and over the past 15 years has set the bar for online community management. Before moving to Apple, Rick was Director of Original Content at VEVO, liaising with marketing and sales departments to design content that would come to generate in excess of $10 million dollars in revenue for high-profile clients such as Starbucks and McDonalds.
As Director of Community Marketing at Warner Bros. Records, Rick created online and offline marketing campaigns for artists such as Metallica and The White Stripes, showing a flair for sourcing, producing and promoting new content like no other.
His skills in generating millions of views and translating this into revenue has ensured that Rick is an asset in every sector that he touches, working with some of the biggest names in music, from Lady Gaga to Kanye West. He’s a formidable addition to the KeyoCoin advisory team, and we can’t wait to see where this collaboration takes us next.
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