Real Estate Companies Can Rewrite How Luxury is Consumed

The Internet of Things has drastically changed the way buyers make purchase decisions.

For any real estate business, property owners, as well as manager of real estate (warehouses, office spaces and retail) seeking to succeed in the digital arena, I believe its crucial to focus on exploring the limitations of high-technologies and what alternatives will arise with IoT improvements.

Real Estate Needs a Digital Transformation

Real estate companies, get another chance to rewrite how luxury is consumed--- many developers are already riding the tech wave.

As we move into 2018,
Consumers will keep driving innovation
IoT and blockchain technology will keep merging.

Can a virtual walkthrough make a difference?

Needless to say, IoT is hot... and it's only getting hotter for real estate developers. Having a solid online presence is considered the next best brand building technique and developers surely need a strong and reputable identity.

Heres a peek of a few drone shots when visiting a potential client in Jalisco, seeking to generate quality leads:

With my team, we suggested VR and drone filmmaking to revamp his digital identity.

I believe video is ideal to provide virtual model tours and property owner testimonials.

We also suggested interactive maps showing new properties and community amenities.

Good digital campaigns are cost-efficient

& they bring the following benefits:

• Amplification. Considering the numerous real estate projects that vary in location, size, and price, hiring the best digital marketers allows you amplify your overall reach and even personalize such goal towards a specific niche.

• Predictive Analytics. Digital marketing offers several ways to keep track of performance in the competitive marketplace, making it easier for real estate developers determine what works best and what customers like or dislike.

• Solid brand identity. To succeed in this vast industry, it is relevant to have a strong real estate brand identity. A solid social media presence offers developers a unique way to connect with their audience. About 19% of business respondents to one Forrester survey reported using the IoT already, but a staggering 28% also reported that they planned to adopt IoT usage in their business operations in the near future.

Capitalize your market share

As an entrepreneur, real estate developer or IoT expert, how are you taking benefit of what the digital space has to offer?

The opinions expressed here are my own, I truly appreciate your comments.

Thanks for reading and if you find this post helpful please upvote. :) Looking fwd to your comments! xx, wittydoll!