Nike history
The world's best athletes - many of them Nike's brand ambassador. Often Ronaldo, Neymar, Roger Federer, Tiger Woods will be able to take pictures of Nike's shoes to pause!
The story of the launch of this brand at the international level is also interesting. Snicker shoes are always quite expensive in the United States, these shoes go beyond the reach of the middle class. Phil Knight made a plan to reach the cheapest American sneakers.
America's labor costs are quite high, how is it being sold in Asia making shoes from America? (Asia's areas - labor costs in China, India, Bangladesh etc are very low). In 1965, he came to the field on the plan, named the company 'Nike' in the name of Vijaya Devi. Soon, almost 50% of the American shoe market was captured by Nike!
In 1984, legendary basketball player Michael Jordan contracted with Nike, he used to play after the 'Air Jordan' specially designed for him during each game.
But because it was out of the rules, he had to pay a fine of $ 5,000 in each match, and at the end of the year, he would have surpassed five million dollars! It was for Nike, too, because of the huge amount of money the groom was cursed, because of the popularity of Michael Jordan, Nike's name spreads in every house! Currently, number one sports brand Nike is the world's largest.
(Nike is a personal choice for me - their ad! Nike advertisements are so impressive that they do not believe in the eyes. There is no comparison with these advertisements for inspiration.
If you are feeling sad or lose the stress of your mind, watching these advertisements on YouTube works like a tonic! Going to YouTube, "Nike commercial", "Nike Rise & Shine", "Nike Unlimited You" etc., you will find many great ads by searching.
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