New fashion trend. Facekini.

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Facekini

 Fashion cyclical and beach fashion is no exception. Swimming costumes have evolved over more than two centuries from the long dresses with frill to a bikini and mini bikini even where the thickness of the straps is sought to absolute zero. Nothing is in place. In that moment, when there was no way to reduce the amount of material to manufacture a swimsuit, a logical continuation was the reverse, from mini to Maxi again. A few days ago I stumbled upon an interesting photo shoot of a famous photographer Philipp Engelhorn.

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On the first photos I decided that this is another outrageous any designer or costume party the expulsion of the water spirits.

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Then I thought it suits for a beach restling, if any exist in the world. But it turned out to be much easier. This is a photo shoot of typical swimming outfits of Chinese women. These outfits already surprised no one. The Chinese themselves use these outfits for many years. Today it is a whole new trend, which got its own name - FACEKINI.

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This trend already has its own page in the Wikipedia. His invention fascine are required to a Chinese man named Zhang Shifan. At first, the masks have become popular on the coasts of China, and later in Korea, Thailand and Japan. Today they are successfully sold all over the world, including in the United States. There are specialized online stores where you can buy for 18 us dollars here is such a charm:

or these:

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So what is needed are masks and closed swimming suits? To ensure that no one can identify your identity while you cool off on the beach during working hours? Perhaps. But the real answer lies elsewhere. The bearers of such a wonderful and fun outfits have two main reasons.

The first reason

 The Main reason for using such beach suits - is to protect the skin from the harmful effects of ultraviolet radiation. It has long been no secret that with abundant sunbathing the risk of cancer becomes much higher. In addition, the countries of South-East Asia belong to the region of the increased UV index, that is, the indicator that characterizes the level of ultraviolet radiation in a particular region of our planet. This index was introduced by the world health Organization to warn the population about the dangers of solar radiation and the need for special UV-protectors (sunscreens). The index is numbered from 1 to 11 and above. The index from 1 to 5 is considered moderate, from 8 to 10 - high, 11 and above - extreme. According to the results of monitoring the level of solar radiation, it is the countries of Asia that are in the zone of extreme exposure to ultraviolet radiation, almost all year round. By the way, the second place in the level of UV-index are the Mediterranean countries, so loved by European tourists.

The second reason

 From time immemorial in Asian countries, white skin symbolized a level of status in society and wealth. White leather said that its owner does not spend time in the works on plantations, does not work as a street vendor or rickshaw. About the availability of a sufficient number of servants, who steadily observed that the sun's rays falling on the skin of his master. The Japanese, for example, now use umbrellas in Sunny weather, and on the beaches a sufficient number of sheltered from the sun around the perimeter of the cabins for recreation. And today the stereotype of "white skin", which settled in the minds of Asians, is alive, however, skillfully covered with care for the health and youthfulness of the skin. Here we must pay tribute. Many Asians, especially Thai and Japanese women, remain surprisingly young face to old age. Here they help not only protection from the sun, but also great Oriental cosmetics, as well as proper and varied nutrition.
 Whatever it was, facekini sweeping the planet. It is possible that soon he will come to us. Domain facekini.ru or facekini.it are still free. Maybe someone is willing to invest in the future an interesting project? In China, the cost of a set consisting of a long-sleeved t-shirt and a mask is about 3-4 dollars. On AliExpress already more expensive, around $ 10 (+ shipping) only for the mask. Is this a good profit? Now, think about the fact that the ozone layer on the planet is getting thinner, and ultraviolet radiation is becoming more dangerous. And maybe the fashion for the pale face also will return to us?

Alexey