Here’s How Bitcoin Can Save Media From Broken Adtech

People have gotten wise to online ads and started blocking them all over the world. “It’s been called the biggest boycott ever,” Bitcoin Strategy Group co-founder Victoria Van Eyk said during a panel on media and micropayments at theBlockchain+Digital Currencies conference today in Manhattan. She recently wrote a Medium post called “Ads Suck” in which she writes that lots of top publishers anticipate that ad blocking will reach 30 percent of internet users shortly.

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