Ha ha! Come along old man!
There's actually nothing new about Enjincoin, it's a well established brand. "Enjin" (without the coin) is an old online gaming "nexus" (for want of a better term) - well known in the gaming community. the fact that they released a coin is exciting in itself. the fact that the wallet part of it (which is arguably not its biggest selling point) is doing so well, signals a very positive future for this coin.