FedEx

The negative space between the "E" and "x" of the shipping company's logo forms an arrow, representing forward thinking and movement.

Amazon

Aparting from being a smile, the arrow also points from "a" to "z", implying the wide range of items available on Amazon, everything from a to z.

VAIO

Formely a brand belonged to Sony, the laptop and smartphone company has a logo that integrates both analog and digital technology. The "V" and "A" form an analog wave and the "I" and "O" double as "1" and "0", the two binary digits used in digital signals.

NBC

The logo of the television network has a peacock hidden in its negative space. Each peacock feathers represents each of NBC's branch: news, sports, entertainment, stations, networks, and productions. The peacock also faces to the right, suggesting that the network's look towards to future.

Sun Microsystems

Apart from the obvious "S" in the computer company's logo, each "S" is also formed by "U" and "N". The logo is designed in a way that no matter how it is turned, one can still read the word "sun".

LG

The smiling face in the logo of the South Korean conglomerate is constructed from the letters "L" and "G". As a side note, LG actually stands for Lucky Goldstar, instead of the company's tagline "Life's Good".

Le Tour de France

There is a racing cyclist appropriately hidden in the logo of the annual bicycle race held in France. It is formed by the letter "R", the dot besides it, and the yellow circle.

Cisco

There's another meaning to the digital signal illustrated in the logo of the IT and networking company. It also depicts the two towers of the Golden Gate Bridge in San Francisco. Not only is San Francisco the place where the company was founded, the name "Cisco" is also derived from it.