Poonam Pandey's fake death announcement sparked debates on media ethics and PR:

The incident highlights the influence of social media in spreading information and the blurring lines between genuine PR and publicity stunts.

Using "shockvertising" tactics raises ethical concerns, especially with deepfakes and its impact on brand image.

Exploiting real tragedies and spreading misinformation for attention is harmful and disrespects those affected.

The case of Poonam Pandey:

Her fake death announcement about cervical cancer was insensitive and ineffective in raising awareness.

It sparked conversations about ethics, not the intended issue of cervical cancer.

Call to action for the industry:

PR professionals and marketers need to prioritize ethical storytelling and transparency.

Attention-grabbing tactics shouldn't overshadow authenticity and responsible communication.

Building trust and goodwill requires honesty and respecting human values.

https://www.3dotsdesign.in/blog/fake-it-till-you-make-it-the-rise-of-misinformation-in-media-and-pr/