You are viewing a single comment's thread from:
RE: Why More Choices Make Us Less Happy - The Paradox Of Choice
Decision Fatigue is greatly underestimated I think. The military does have its eyes on it, and commercial pilots and their bosses... but who else?
btw: Decision fatigue is one of the factors why poor people often make so bad choices - simply because they have to do MORE. They have to think about every cent they spend (or cannot spend).
A "wealthy" person in contrast can (if he feels so) just throw in whatever he wants and pay.
That's right, interesting!
I feel like it's also a concept that many marketing specialists don't understand.
Everything always gets more options instead of making the decision easier!