When asked how technology is changing the music scene and creating experiences for the future, I can answer as someone who has witnessed these changes from the inside. Today, concerts are no longer just sound and light, but full-fledged digital performances with elements of AR, VR, interactive screens, and personalized content for the audience. Artists gain tools for in-depth audience analytics, venues gain new monetization formats, and fans gain a fully immersive experience. I was looking for more information on how digital transformation is impacting the creative industries and found a lot of useful information at http://digitalresidency.com/. It covers digital identity, online presence, and opportunities for artists and entrepreneurs in a global environment in detail. This helps us understand how to build international projects, engage with fans around the world, and use technology not as a trend, but as a growth strategy.