How to Conduct Research and Due Diligence for Web3 Airdrops in 2025

in #okxdeposit • 2 months ago

Research and due diligence (R&D) fundamentally involves evaluating your decisions and strategies before initiating "airdropping" (claiming free tokens).
Essentially, it entails selecting which projects to pursue and which to avoid, as engaging in all opportunities is impractical.

For instance, why do certain mentors secure high-quality projects while yours yield mediocre results?
Assuming everyone can undertake 10 projects weekly, why do mentors achieve a 70% success rate compared to your 30%? This exemplifies R&D.

The airdrop landscape has evolved beyond random or indiscriminate pursuit. Even if a mentor discloses all information openly, tracking every project is unfeasible, particularly with content mining obscuring the distinction between truth and falsehood.
Thus, mastering research and selecting appropriate projects to dedicate effort to is paramount.

1. Timing (Early Entry)

  • Early involvement is essential to satisfy snapshot requirements for airdrops; otherwise, subsequent participation is nearly futile.
  • "The sooner you engage with all dApps in the ecosystem, the higher the potential rewards."
  • Missing early entry often results in significantly reduced rewards, sometimes making it preferable to skip the project entirely.

Example cases:

  • strknet: Joined too late, missed minimum airdrop criteria by a few days.
  • zkbridge: Entered after Panda King Odyssey concluded, missed the key Panda King NFT, and only received a low-level safety net.
  • initia: Missed first-phase participation, rendering later eligibility impossible, and ended with no rewards.

2. Investment Amount & Team Backing (Market Consensus)

  • Projects with tens of millions in funding from top-tier investors like a16z and Binance Labs typically offer more generous airdrops.
  • Projects serving as critical components of public chains (e.g., DEXes) and supported by chain teams often command high-premium airdrops.
  • For example: Jupiter on Solana and Walrus on Sui—both are key ecosystem projects with robust backing, leading to higher airdrop valuations.

This demonstrates that substantial funding and reputable teams are vital indicators of project quality.

3. Sector Imagination (Mainstream + Core)

  • Aligning with current mainstream narratives attracts hot capital and community engagement, such as:
    • 2023's Ethereum L2 scaling solutions.
    • 2024's DEX focus.
    • 2025's content mining, where anyone can publish content for rewards, driving heat and capital inflows.
  • Following trending sectors allows you to leverage market momentum and enhances profit potential.

4. Cost-Benefit (Difficulty & Risk)

  • For small participants, projects with low entry barriers and no lock-up are optimal—risking only time, not capital.
  • Overreliance on staking or check-in mechanics can be hazardous—a single contract exploit could result in total loss.
  • Projects with a reasonable cost-benefit ratio are better suited for sustained participation.

Summary of R&D

To profit from airdrops, you must:

  • Select projects wisely early on.
  • Monitor and execute consistently during the mid-term.
  • Claim your rewards at the conclusion.

As returns diminished in 2024, the number of airdrop hunters decreased in 2025; many quit or shifted toward focused exchange airdrops or small-investment airdrops (e.g., becoming KOLs).
Future distribution models may evolve, and new narratives could emerge. Currently, only through participation can you discern legitimate projects from scams.

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