my mom cant even use a smart phone. most of my social contacts have no interest in a social network where they need to keep passwords safe, do extra work like blogging, commenting, curating, or creating process things. facebook and twitter gained popularity because interacting is quick and easy. Peeps are already so used to hearing about how politicians cheat and lie that FB selling their info doesnt phase them; so what?
why dont people get in to steemit? its too brain taxing, and unknown, therefore they dont trust it. "real life" keeps them so engaged in worrying about money and bills that they don't have time for things like investing, or how to effectively communicate to people outside their dunbar number circle. if issues don't affect them personally in the present time, most people be like, shrug... not saying this to be negative, just believe these are the hard realities.
crypto may be something we need to gear towards a younger generation, and it may take years of public outreach and education for people to understand how it might be used without "inconvenience". there's too much of a learning curve for little gain.
the way i see more involvement happening? provide people with something that they want that they aren't getting now. it used to be monetary incentive, but i think that's a bad draw, because it just pulls in the con artists and quick money grabbers. they tweak the system to find loopholes, grab and go.
what do kids pay for? gaming is a good draw, music, shared passions. many kids today are fed up with the government. good place to tap into. any kind of app that caters to their interests will draw them in. in other words, stop selling steem as an investment. I know that's counter intuitive. the draw has to be a good or service that they want to purchase. i know that this is maybe not what people want to hear. but its not your normal run of the mill person who comes to steemit and stays. find the common denominator. imho...