Great tool! made for those looking to cross to all the socials very easy. While i very much understand the usefulness of this tool, I'm in the "every platform with tailored content" tribe of thought.

I believe posting on social media should be a form of grind just like any 8-hour work if one wants to be a content creator/aggregator. So I would tailor-made my posts for each different platform. Since each of them has it's own culture and "soul" so to speak.

But this is just my 2 cents on the issue though.