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RE: Steemit is a Social Media Platform First and Blockchain Second.
@cryptoctopus had a great post recently about improving SEO for a website using Steemit.
In a nutshell, rel="noopener" > rel="no follow"
https://steemit.com/seo/@cryptoctopus/steemit-seo-how-i-am-using-seo-to-rank-my-client-s-website