I felt really happy reading your comment, see steemit is more of a community engagement platform. Each whale have their own set of smaller communities and people who help them build their communities grow faster and all this coz a whale has more steem power than we all do.

However it is not fair if a whale promotes such a content on steemit which holds no value and is a very bad message. He may choose to help his supporters by grooming them to be better content creators for upvotes :)