Very interesting article! I feel the same way about love because the word is definitely not being used correctly, no one seems to understand the real meaning of love. In spanish I think we have like different words to explain the different levels of affection or a feeling, for example if you like someone and you have feelings for that person you can say "quiero" or "querer" which is more like wanting, frankly that's a better way of not corrupting the concept of true love.